In social psychology, pluralistic ignorance is a situation in which a majority of group members privately reject a norm, but go along with it because they assume, incorrectly, that most others accept it. This is also described as "no one believes, but everyone thinks that everyone believes".
As examples of this, we have the assumption that the emperor is dressed in fine clothes, and that we're only blind to it out of ignorance.
The Emperor's New Clothes |
By Vilhelm Pedersen (1820 - 1859) - English Wikipedia (http://upload.wikimedia.org/wikipedia/en/4/47/Emperor_Clothes_01.jpg ), Public Domain, https://commons.wikimedia.org/w/index.php?curid=4038625
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