Tuesday, September 5, 2023

Vaccine Hesitancy in Portugal

There's a saying in marketing that nothing destroys a brand name faster than an intense marketing campaign to sell a subpar product.

In the case of vaccines, the intense marketing campaign that we've witnessed over the last couple of years appears to have done exactly that.

There are fewer people lining up for their annual flu shot this year than in previous years. So few, in fact, that TV news here in Portugal saw it fit to make a story out of it. One expert after another was rolled out, all explaining how important it is to get the vaccine and the latest booster.

But this isn't going to install confidence in anybody, and mentioning the booster was most likely a mistake because few can any longer hear about it without feeling the cringe. Nor does the word vaccine have the same ring to it any longer. Decades of propaganda related to vaccines have been destroyed. The word vaccine is no longer associated with top notch heath care. Rather, it's increasingly viewed as quackery.

Making things all the more difficult for the vaccine pushers is that they cannot go out at this point and explain that there are different types of vaccines. They made a great effort to hide the fact that mRNA vaccines are experimental, and that it shouldn't be confused with traditional vaccines. Telling the truth now would only provoke more resentment.

Those who've seen or felt the bad effect of the experimental vaccine are now sceptical to all vaccines, and this will remain the case as long as the vaccine pushers don't own up to the fact that the mRNA vaccine was a disaster. But if they admit their mistake, they will be shunned, and it will still take years to regain the sort of trust in vaccines that people used to have.

So, it appears that the brand name "vaccine" has been permanently damaged.

Albert Bourla.jpg
Albert Bourla

By World Economic Forum - https://www.youtube.com/watch?v=_vOjSYFsz4M, CC BY 3.0, Link

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